calwatch
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Everything posted by calwatch
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Polas for June 2022
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If you have access to Usenet, there was a 23 gig archive of VS model pictures from the glory days (2005-2015), all organized by Nodescans, as well as a posting of their scans from back then. The title to search for is "nodescans" and "VS models from website". At some point, the poster will organize their 20+ year collection and upload it there, but it is not going to happen any time soon.
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Brooke Perry is simply one woman who does not age.
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That is Addie Bach
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Certainly her complete and total disappearance from social or paid media isn't helping, but I do think some of these are people that look similar or fakes. If we had date and location I would be more inclined to believe. Regardless the pandemic has hit lots of people and she may just be a middle aged mom who has let herself go.
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So MJ wants to be more body positive but they are still airbrushed and edited to a ridiculous degree. And I get that the cover models sell the magazine but to just put celebrities or relatives of celebrities is overdoing it. Oh well, they will get their ad revenue and some sales from bored people at the airport, but meh.
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I hate to say it people but white wall and using B-list models like Julia Van Os, Lorena Duran, Abbey Ries, Mia Kang, etc. are staying. It saves money and they still move product. https://seekingalpha.com/article/4492549-victorias-secret-and-co-vsco-ceo-martin-waters-on-q4-2021-results-earnings-call-transcript Great. Thanks so much for taking my question. Martin, I just wanted to follow-up on the brand repositioning. Just coming at it from a different standpoint. How do you feel about the customers that were with the brand before the brand repositioning started? Do you feel like you've been able to keep those customers, or has the new repositioning turned any of those customers away? Thank you. (VS CEO) Martin Waters Yes, it's a great question, Jay. Thank you for asking. All customers are welcome. I don't think we have no, why no. We haven't knowingly wait to buy to any customers. That's certainly not our intention. We don't know, within the business, either anecdotally or systemically, that we've worked groups of customers at all. I do not hear about that either in stores from Becky or leader of stores from Asia, leader of digital, I don't see it in the file data, so I don't think it's a thing. However, when we first announced our positioning, we got a significant amount of mail from people who said, this is terrible. You're scorching the earth. You're spoiling our brand. We love the way it was before, why are you changing it? And when we look closely, all of those people purported to be big fans of Victoria's and Gold Card holders and when we look closely, we couldn't find that. It was principally from men that it was from people who don't subscribe to the values that we subscribe to. So I think that initial noise of the repositioning being a dangerous thing to do, that's gone away. We don't hear about it now. Social media posts are overwhelmingly positively received. And I think the haters have gone away. But I know your question was more genuine than that and say, are there women who are shopping with us, who no longer find the brand attractive? I don't think so. We still sell provocative merchandise. We still embrace very sexy. Some of our best-selling items are in the collections that are most provocative. Valentine's Day is a holiday that we celebrate and we own, and we're unashamedly sexy at that time of the year. But we can do other things as well. And I hope you'll see that when we launch Mother's Day, in a few weeks' time, which I think is about one of the best campaigns that we've ever launched. So for us, it's about a balance. Rather than the brand Victoria's Secret just being one thing, which is sexy, it's about Victoria's Secret, the brand being advocating for women in all aspects of their life, be that maternity, be that date night, being company at home, be it sport. Whatever it is, we want to be there for her in every aspect of a journey through life. So thank you for asking the question. Appreciate it.
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Alex Rosenkreuz (based on file data, take March 30, 2017 in Beverly Hills)
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This is a Scene7 server. So you will need to find the image url, strip everything after the question mark, and add "scl=1" (without quotes) to the url. So the url will look like https://images.asos-media.com/products/asos-design-recycled-3-pack-microfibre-triangle-bra/10654799-1-multi?scl=1 .
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Target (initially incorrectly identified as Devyn Garcia, hopefully not again - I know she has done work for Target so this seems more likely)
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Actually, that was Tamiris Freitas. Oops.
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It is definitely a shift from the glamorous Russell James, David Bellemere, etc photography of the 2000's and early 2010's to boring white wall. But boring white wall sells the product better than a model in a sexy pose. I would have liked if they actually had used the models for the campaign to model the lingerie for e-commerce, though. Instead they have the usual Lorena, Snejal, Julia, Abbey, etc. modeling. While they are slightly more in diversity in size than the models of the 2000's they are all in the same general mid to late 20's range, whereas the whole point of the Love Cloud campaign was to bring older women as well as disabled women.
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