^ the mismatch between quality and price seems to be a good argument. I can see why sth like this annoys the customers.
On the other hand, the "inclusivity" thing doesn't convince me that much. From a purely "marketing" perspective (meaning that we put aside any political views), it seems that getting woke divides the customers and sometimes bring up huge backlash (like for Budlight).
I can't see it as a good marketing strategy, but I'm not an expert of the lingerie market, so I'd be really curious to see what analysts said (even though sometimes, analysts don't know what they're talking about as well )