I recall that 'Clueless' made a big splash for years. Didn't see Barbie and don't know if its that memorable or can be compared to something like Star Wars, Nolan's Batman, & Lord of the Rings. Maybe closer to 'Mean girls', if its meme-able.
The thing is however that the toy industry is in great decline for years. Children don't play with physical toys very much anymore. Toys R Us across the US closed.
Overall hollywood is a Gen X and earlier thing. It is also in relative decline both commercially & culturally and far surpassed by the gaming industry currently and in potential growth. In general social media has severely cut into the impact of hollywood. People used to worship stars & films a lot in the 2000s and earlier.