Savanna Posted December 12, 2014 Posted December 12, 2014 It takes an army…Olivier Rousteing knows that. For Spring ’15, the Balmain creative director has recruited Adriana Lima, Joan Smalls, Rosie Huntington-Whiteley, Isabeli Fontana, and Crista Cober. Shot by Mario Sorrenti and art-directed by Pascal Dangin, the latest campaign depicts “real” life situations—a brawl at a metro station, a dazed car crash. “They’re all strong. They are powerful,” Rousteing tells Style.com. “I wanted to show their power, because obviously they are really sexy and we all know them for their sexiness and the glamour.” But, more important than the sex and glamour, says Rousteing, is the strength and power he wanted to portray. “You can really feel the army, you can feel the battle. You can feel the power of the girls, and we usually don’t see that in a campaign.” One notable face missing from this gorgeous battalion: Kendall Jenner. “If I took Kendall, it would be in a different concept with different girls,” Rousteing says. “And obviously, she’s my friend, but for this campaign I wanted to have Adriana with Rosie with Isabeli with Joan and Crista.” The closeness of this group is what made it click. “We didn’t feel like we were shooting the campaign, it was like a big party or a big reunion. We were having fun. And they were not only modeling, it was really like interacting together, and I think that was the power of the picture. You can see that they were really intimate. I love the feeling of being real and honest, and I think this campaign is all about that. It’s powerful, it’s pop, and at the same time, there are real emotions.” Quote
mjmarija Posted December 12, 2014 Posted December 12, 2014 Loving these shots too! Joan laughing in the second picture! Quote
Savanna Posted December 12, 2014 Posted December 12, 2014 Adriana is the only one who looks good in that first shot up there. Like Megan Fox before she messed up her face. Quote
Clauds Posted December 12, 2014 Posted December 12, 2014 I'm in love with the Balmain campaign, perfect cast and everything Quote
Savanna Posted January 8, 2015 Posted January 8, 2015 Marc Jacobs S/S 15 Photographer: David Sims Stylist: Katie Grand Hair: Guido Palau Make-up: Diane Kendal Source: Facebook/MarcJacobsIntl Quote
mjmarija Posted January 21, 2015 Posted January 21, 2015 So this is what she shot with Ellen. Beautiful! Can't wait to see more! Her eyes.... Quote
X-Adriana Posted January 21, 2015 Posted January 21, 2015 incredible i love the BTS photos TKX Goddess Adriana Quote
Corner Posted January 21, 2015 Posted January 21, 2015 God is real. Omg. What?! This is fucking cosmic. How is this woman raking in all these jobs left, right and center? She looks DIVINE. Absolutely beyond! I'm so proud of her and this campaign is effortlessly smashing. Are these photos just behind the scenes or the official campaign photos? I'm on a high atm. What with this and the super bowl commercial (her fourth?). The woman has been spoiling us. Stannig for her through all those years she hasn't done a flying fuck suddenly seems worthwhile. And can we talk about how she's managing high fashion and commercial at such a profound level?!?! Quote
Savanna Posted January 21, 2015 Posted January 21, 2015 ^These are just BTS, so I can only imagine how great the actual campaign is! Seriously, I was just thinking about why nobody uses her for eyewear. She is perfect for it. Quote
Clauds Posted January 21, 2015 Posted January 21, 2015 It looks amazing, love it! Can't wait to see how the campaign looks Quote
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