I know it sold out online pretty immediately. Both of the VS stores that I went to when it was released had a pretty picked over selection by the time I got there, and that was the day of/day after the release, but I don't know how much stock they got in originally. It seemed pretty sparse. I looked at the collection and personally didn't think it was nice looking at all, and definitely not worth the price point (the hardware was cheap plastic, the designs were impractical) but I think they hit that sweet spot where it was still an affordable "splurge" item for the 14-17 yr old girls who think Balmain is the epitome of HF and luxury designer.