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17 hours ago, ekn said:

PUMA X ADRIANA LIMA,  CLUB LIMA official commercial

 

@ekn Thanks for the video, i haven’t seen this video on any Puma page or on her feed yet. What are they waiting for?! I really don’t get what kind of marketing strategy they adopted to promote Adriana’s line. I remember Cara Delevingne was everywhere when she launched hers.

I was complaining about how Adriana was late to promote her Meet and greet event properly and She posted about it almost less than 24 hours before and now Puma also failed.

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@laeteita I agree. I always found Puma pretty bad at promoting at least Adriana’s work. She’s been posted on their main page a total of 3 times since joining. I find it weird they don’t repost her stuff on stories when she tags them. I think the store appearance thing was great in terms of promoting in NYC. Yes Adri should have prob posted about it the day before rather than the day of, but I saw stories and the line was super long to meet her and went outside all the way around the whole store. So there were more than enough people, but why didn’t Puma post a thing about it? I was hoping maybe Adri would go on a talk show or soemthing. 

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54 minutes ago, lucyford said:

@laeteita I agree. I always found Puma pretty bad at promoting at least Adriana’s work. She’s been posted on their main page a total of 3 times since joining. I find it weird they don’t repost her stuff on stories when she tags them. I think the store appearance thing was great in terms of promoting in NYC. Yes Adri should have prob posted about it the day before rather than the day of, but I saw stories and the line was super long to meet her and went outside all the way around the whole store. So there were more than enough people, but why didn’t Puma post a thing about it? I was hoping maybe Adri would go on a talk show or soemthing. 

On ig many people said they got there almost by change, because they were nearby and saw the signs about it.

I agree, when in the summer Selena Gomez promoted her new collection with them they posted her everywhere, while with Adriana almost nothing. Damn Puma release something! Even that event in Germany at the Puma HQ, they did a "runway" showcasing some new pieces and we knew about it only from ig stories, nothing official.

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@nhlovesadri I’m sure a lot showed up by chance at the Puma store. But most of Adris followers on IG are from NYC so her at least posting about it on IG the day of helped. But I don’t understand why Puma wasn’t promoting it. They didn’t mention it on IG. Back in the day with VS, they used to make Adri do an appearance on a morning/talk show and say she was making an appeareance at the store. I was expecting there to be something like that for her Puma collection. I am also confused as to why some ALxPuma things from the campaigns aren’t being sold in the website. There’s socks and a bomber style jacket that I saw was at the NYC store from stories but not the website. 

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