Jack Shaftoe

Somebody tell VS they are supposed to advertise lingerie, not curtains or parachutes.

Kelly looks good! Barbara Palvin with such sensible clothes, I guess she doesn't need to show off like some other lesser known models.

I hope they make Alexina an Angel just to laugh at the subsequent meltdown here.

She looks great in the VS pics and is even smiling. Now, if only they used her more often...

Stella and Georgia Fowler are shooting for VS today... clearly the fantasy bra will be to Stella because her dog is there to check it out.

No one will shut up whatever happens. I mean, some posters still hate Elsa, Behati and so on. That said, yes, the Alexina hate is quite ridiculous but that's the internet for you.

Lorena looks so happy. Almost as happy as Martha who has been smiling like the cat who ate the canary in all photos for like a week now.

Expected, yet disappointing.

Goodness gracious, seven performers. VS is still under the illusion that people will tune in droves to see performers whom they can watch at any time on youtube. And that the few who do will pay any attention to the lingerie rather than the performers. Which would be hard to do anyway with cuts to the musicians literally every two seconds. It's like an owner of a sports team deciding to try to increase the number of fans by having a band perform throughout the entire game and have the TV coverage focus on that. What, you don't think they do that? Well, they don't because it's incredibly stupid.

Seriously? I would rather watch the stupid recent VS commercials on a loop than ten seconds of the Kartrashians.

Kendall always looks hot at first... until you notice her dead eyes. Look on the bright side, guys. when the ratings are abysmal once again, we can point the finger at the Kartrashians!

You guys wanted VS to try some new marketing tactics, and now you don't like the Kartrashians? Be careful what you wish for.

Kim K will get the fantasy bra, you heard it here first.

Kelly is so happy with her outfit(s) that immediately posted about... wait for it... workouts.

What do you know, VS remembered that Stella exists!

That's one sexy Catwoman.

So he needs to be imprisoned just because his father is a crook?

Hell just froze over, Kelly posted that she is "taking a chill day". Only two workouts?

Kelly needs a hobby in the worst way.

VS should change its name to #Vicky's-secret or something like that because they seem to target only teens now. Cutesy brightly coloured stuff, how new and exciting. Not.

Every year I am left wondering why people care so much about the fantasy bra.

Apparently Kelly's father used to be a footballer and I seem to recall her mentioning that her mother is a doctor (but I might be remembering that wrong), you would think they would tell her a thing or two about the dangers of over-exercising. Of course, maybe they did but she didn't listen.

In this interview it is mentioned that Kelly walks 30 km per day.

Sure but I suspect their inclusivity is limited and they don't pick their models on the basis of diversity alone. And VS' sinking probably has to do a lot more with other parts of their policies than just the models and the fashion show. VS is doing a really bad job of selling their brand of dream, doesn't mean the idea isn't sound in general. I mean, Hollywood and other fashion brands seem to be doing just fine with it.

Doesn't matter who is in charge, VS (or other lingerie brands for that matter) are selling a fantasy. If they stop doing that, they will probably sink faster than the Titanic. People act as if fashion and Hollywood are single-handedly responsible for beauty standards rather than largely following the already existing trends. And even if it were all fashion and Hollywood's fault, one company can't change that on its own. The average consumer finds Adriana Lima prettier than Ashley Graham, this isn't going to change even if billions are thrown at chasing the illusive "all body shapes are equally" beautiful goal. Now, campaigning against the use of ultra-skinny models as opposed to slender but not quite as skinny ones is far more likely to succeed but in that case focusing on VS rather than high fashion is rather absurd.