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Vogue Netherlands April 2017
The Truth

Photographer: Mario Testino
Stylist: Joe McKenna
Hair: Christiaan
Makeup: Val Garland

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Prada 'A City of Women' FW17

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Photographed by Willy Vanderperre on the day of the Prada Fall/Winter 2017 show in Milan, the latest chapter of Prada’s 365 visual stream of advertising marks the final chapter of A City of Women, a new view on Prada F/W 2017.

A City of Women portrays the Prada woman today, yet this is not woman as singular, but legion, presented in multiple incarnations to reflect the many facets of contemporary femininity. As in a city, these different walks of life, different visions of women, co-exist, intermingle, contrast and compliment. The Prada woman is never static, nor easily defined.

A study of different characters and different moods, emotion and narrative is evoked through the clothes and the women themselves, photographed in a space stripped to bare concrete. Removed from context and distraction, these become pure portraits of women, each an embodiment of a part of Prada.

 

 

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Diesel Black Gold S/S 2018 Milan (O)
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Versace Mens S/S 2018 Milan
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Berluti S/S 2018 Menswear
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Sacai Resort 2018
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Chanel Couture F/W 2017.18 Paris

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Sies Marjan F/W 2017.18 

Photographed by Theo Wenner
Art direction by Christopher Simmonds 

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