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Zac Efron
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Hayssa

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Hugo Boss enlists Zac Efron as its new brand ambassador for HUGO Man. The German brand embraces the hashtag, #YourTimeIsNow for its upcoming campaign, spearheaded by Efron. The digital efforts hope to tap into a youthful market with a focus on dreams and possessing the passion to achieve goals. Efron will also appear in a fragrance advertisement for HUGO Man fragrance.

 

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thefashionisto.com

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